Your Sports AI Is Only as Good as Its Labels.

Managed annotation for AI labs, sports tech companies, and professional clubs. Video annotation, skeletal tracking, event classification, delivered on your schema, at production scale.

10K+Matches annotated
20+Sports covered
98%Accepted first pass
100+Expert annotators
Football◆
Basketball◆
Cricket◆
Tennis◆
Ice Hockey◆
Golf◆
Rugby◆
MMA◆
Formula 1◆
Baseball◆
Cycling◆
Volleyball◆
American Football◆
Athletics◆
Boxing◆
Handball◆
Swimming◆
Esports◆
Snooker◆
Darts◆
Football◆
Basketball◆
Cricket◆
Tennis◆
Ice Hockey◆
Golf◆
Rugby◆
MMA◆
Formula 1◆
Baseball◆
Cycling◆
Volleyball◆
American Football◆
Athletics◆
Boxing◆
Handball◆
Swimming◆
Esports◆
Snooker◆
Darts◆
Video Annotation◆
Skeletal Tracking◆
Event Classification◆
Ball Tracking◆
Player ID Persistence◆
Bounding Boxes◆
Semantic Segmentation◆
Tactical Phase Tagging◆
QA Validation◆
22-Point Keypoints◆
Multi-Camera Sync◆
Custom Schema Delivery◆
Video Annotation◆
Skeletal Tracking◆
Event Classification◆
Ball Tracking◆
Player ID Persistence◆
Bounding Boxes◆
Semantic Segmentation◆
Tactical Phase Tagging◆
QA Validation◆
22-Point Keypoints◆
Multi-Camera Sync◆
Custom Schema Delivery◆

Client Results

Dark Horse AI
“Train Matricx didn't just provide labeling — they became an extension of our team. With 6K+ football matches annotated and counting at 98% accuracy, they are our premier data partner.”
Billy Brush

Billy Brush

Founder & CEO, Dark Horse AI

6K+Matches annotated
98%Accepted first pass
24hTurnaround
FootballPrimary sport
CompletedEngagement
ClutchVerified review
5.0
“What stood out most was the combination of scale, speed, and consistency.”

Stephen Okeefe

Product Manager, Product Development Company

Amateur basketball box scores, 745 games

Read the full review on Clutch
745Games logged
24hTurnaround
BasketballPrimary sport
CompletedEngagement
GoodFirmsVerified review
5.0
“Their annotators genuinely understand the sport, which made a real difference—they grasped event tags and edge cases without needing explanations.”

Verified client

Software and AI services company

Football event tagging, ~3,000 amateur matches

Read the full review on GoodFirms
~3KMatches tagged
24hTurnaround
FootballPrimary sport
CompletedEngagement

MORE CLIENT STORIES COMING SOON — CURRENTLY UNDER NDA

Coverage

Sports we cover. 20+ and counting.

Domain-specific taxonomies for every major sport. Our annotators understand the rules, not just the pixels.

Football (Soccer)American FootballBasketballBaseballIce HockeyTennisCricketRugbyGolfFormula 1MMA / UFCEsportsCyclingAthleticsSwimmingVolleyballHandballBoxingSnookerDartsFootball (Soccer)American FootballBasketballBaseballIce HockeyTennisCricketRugbyGolfFormula 1MMA / UFCEsportsCyclingAthleticsSwimmingVolleyballHandballBoxingSnookerDarts

How We Work

A partnership, not a subscription.

Every engagement starts with understanding your requirements in detail. We don't do one-size-fits-all.

  1. Discovery Call
    STEP 01

    Discovery Call

    We understand your use case, data schema requirements, volume, format preferences, and delivery timeline. No templates — every engagement starts from your specific requirements.

  2. Custom Scoping
    STEP 02

    Custom Scoping

    We propose a tailored annotation workflow, team structure, and QA framework designed for your specific sport and data type. You review and approve before anything starts.

  3. Pilot Delivery
    STEP 03

    Pilot Delivery

    We deliver a sample dataset so you can validate quality, schema alignment, and accuracy before committing to full production. Zero risk, full visibility.

  4. Full Production
    STEP 04

    Full Production

    Our expert team begins full-scale annotation with continuous QA checks, accuracy monitoring, and a dedicated project manager keeping you updated every step.

  5. Ongoing Partnership
    STEP 05

    Ongoing Partnership

    We grow with your needs. Add new sports, increase volume, refine schemas, or expand scope — your dedicated team scales with you, not against you.

What we do

The events your model can't
learn from pixels alone.

Seven disciplines we are known for, three more in scope. Your schema, your format, your pipeline.

71 event groups mapped

Event Tagging

  • Hierarchical event groups
  • Frame-accurate
  • Your own schema
407 sub-events defined

Event Classification

  • Sub-events
  • Qualifiers
  • Five layers of depth
98% accepted first pass

Player Tracking & Re-ID

  • Persistent identity
  • Across cameras
  • Through occlusion
  • Substitutions
25–30Hz tracking rate

Movement Analysis

  • Speed
  • Distance
  • Sprint counts
  • Team shape
3-layer QC pipeline

Computer Vision Validation

  • Independent audit passes
  • Inter-annotator agreement
56 hockey sub-events

Puck & Player Events

  • Zone entries
  • Loose puck recoveries
  • Shot danger
120fps ball-track capture

Rally Tagging (Tennis)

  • Serve patterns
  • Rally length
  • Shot-by-shot points

Not sure which fits?

Tell us what your model needs to learn. We'll point you to the right starting point.

Explore the full taxonomy(opens in a new tab)
Also in scope

Video & Frame Annotation

1M+ frames labeled

Skeletal & Pose Keypoints

22-point skeleton

Semantic Segmentation

20+ sports covered

Who We Serve

Four segments, one precision standard.

Your model quality starts with data quality — regardless of which segment you build for.

Soccer players and ball identified with tracking boxes and motion trails on a floodlit pitch
ATracking Systems

Automated Camera & Tracking Providers

Your models process thousands of hours of footage weekly. Generic vendors break on player overlap, occlusion, and rapid movement — sports-trained annotators don't.

Player & ball detection
Persistent ID tracking
Occlusion handling
Team classification
Two athletes changing direction and accelerating with skeletal keypoints and joint-angle overlays
BPerformance Analytics

Sports Analytics & Athlete Performance Platforms

Bounding boxes won't train a biomechanics model. Your systems need 22-point skeletal precision — annotation depth most vendors cannot deliver.

22-pt skeletal tracking
Joint angle annotation
Biomechanical keypoints
Multi-athlete pose
Sports broadcast production console with live soccer monitors showing augmented reality pitch graphics and replay
CBroadcast & AR

Sports Broadcasting & AR Graphics Providers

One frame of annotation error breaks your AR overlay. We deliver frame-perfect event synchronization at the precision live broadcast demands.

Frame-perfect timestamps
Ball & player coordinates
Shot trajectory data
VAR-ready annotation
Two sports app screens showing soccer betting odds and a bet slip alongside a fantasy team formation and points
DBetting & Fantasy

Sports Betting & Fantasy Sports Operators

Annotation errors corrupt your prediction models and distort your odds engine. Our event pipelines are built for the data fidelity your risk infrastructure requires.

Live event classification
Possession change logs
Pass & tackle accuracy
Match momentum data

About Us

We are not a platform.
We are your data team.

Train Matricx is a specialist data service agency. We combine deep sporting knowledge with rigorous annotation methodology to produce high-quality, structured sports data that powers AI models, betting systems, media products, and analytics platforms worldwide.

Behind every dataset we deliver is a team of human experts who understand the game — not just the data. Our annotators are former athletes, coaches, statisticians, and passionate sports professionals with years of first-hand experience in their disciplines.

100+Expert annotators
98%Accepted first pass
NDAEvery project

What sets our team apart

Real-time annotation, 24/7

Our global team covers live events around the clock, across all time zones — so your data is ready when the final whistle blows.

Domain expertise, not automation

Every data point is reviewed by annotators who know the sport. We catch what algorithms miss — contested calls, context, nuance.

Custom schemas, your format

We deliver in the format your system expects — JSON, CSV, XML, direct database feeds, FTP, or API. No transformation work on your side.

Multi-language coverage

Sports happen everywhere. Our annotators cover events in multiple languages and regional contexts — European leagues, Asian markets, and beyond.

FAQ

Common questions, straight answers.

18 questions across 4 topics

Have a question not covered here?

Get Started

Ready to talk? Let's scope your project.

Whether you need a sample dataset or enterprise-scale annotation, our team will scope your project and deliver a free pilot — no commitment required.

  1. 01

    Send a clip

    One clip, up to about 10 minutes

  2. 02

    We tag it

    3-layer QA, to your schema

  3. 03

    You check it

    Back in 3 business days, with a QA report

30 MIN · FREE

Book a call

Talk to an analyst about your sport, footage and schema. You leave with a scope and a quote.

  • Free pilot, back in 3 business days
  • Custom annotation pilot program
  • Scalable workforce for 1M+ frames
  • Technical consultation with analysts

Or send us a message

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Train Matricx

High-precision training data for modern sports AI. We transform raw match footage into structured intelligence for elite computer vision and athlete analytics.

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